Kim Courvoisier Kim Courvoisier remembers the day she got a Slack message from her sales team who just got off an inbound call from a publishing giant. They had been reading the company blog for years before reaching out and eventually signed a $2 million deal. “Great content builds relationships like these and makes you [...]

It’s obvious the hospitality industry has faced unique challenges over the past year. What may not be so obvious is how these challenges have impacted how hotel brand executives think about technology. Recently, more than 50 senior hotel executives at brands with between 10-500 properties were asked what technology is most important. For 80%, it [...]

Andria Tay has focused her career on the convergence of entertainment, technology and ecommerce. She contributed to the success of the iconic MTV cable channel in the 90’s, and led the team at EMI that launched Norah Jones, whose first album was certified Diamond in the US and sold nearly 30 million worldwide. She went [...]

Brandon Redlinger and his colleagues at Engagio (now Demandbase) played an influential role in my return to a marketing role in 2017. After spending 6 years working in sales and business development, I was intrigued by what he and the team were building: a way to help marketers engage teams of people at companies in [...]

When I first saw Chantal Clavier’s research I was impressed by how comprehensive it was. As someone new to the real estate industry - I just passed my 1 year anniversary at Juniper Square - I wanted to understand what was top of mind for the leaders in the industry and found this study to [...]

Asana worked with Sapio Research to understand how people spend time at work in their Anatomy of Work Index. The report powerfully quantifies the pain that Asana's platform solves: we spend too much of our time on work about work: The research also shows the numbers on what that means for productivity: I like how [...]

Juniper Square's recent survey was conducted of senior executives of commercial real estate investment management firms, and provided data on data on hiring plans, outsourcing, fundraising performance, acquisitions pipeline, and technology investments. I like how the research validates the assertion that investing in technology increases business outcomes: One-third of respondents are on track to spend more on [...]

Longitude surveyed more than 1,000 senior executives in their Learning from Leaders research on what senior business executives think of thought leadership content and the brands that produce it. When asked what they value most highly in thought leadership content, participants ranked credible research at the top of the list: In an interview, Gareth Lofthouse, [...]